12.03.2014

The Kooples X A Brave New Love

French high-street brand The Kooples has quickly established itself as one of my personal favourite brands. Its rocky attitude and very Parisian feel make me want to have practically all of their collection. Much like Hedi Slimane's Saint Laurent, but not quite as expensive (though certainly not cheap either). Yesterday they launched a new campaign video - A Brave New Love - and made me explore their website once more.



Like its Couples campaign I wrote about a while ago, this video centers around a number of couples. It starts rather dark and bizarre, but ends quite surprising. Why does The Kooples have to be so desirable?! I guess I'll just have to wait for the sale to start end get as much The Kooples items as possible.

8 comments:

  1. one of the best commercials ever :D checking their website may not be bad idea !

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    Replies
    1. Yes I love it! And I think it is a great depiction of the brand's identity.

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